Growth OS
Get Started
Module 6

Dashboard Pack

The 6 standard dashboards every PLG SaaS should have.

Why it matters

Dashboards are the operating interface of Growth OS. If everyone looks at different charts, you don't have a shared language — you have opinions.

Template

  1. Acquisition → Signup
  • conversion, drop-off, source breakdown
  1. Activation
  • activation rate, TTV, activation funnel
  1. Onboarding steps
  • completion per step, time per step
  1. Retention (cohorts)
  • W1/W4 (user + workspace), returning rate
  1. Feature adoption
  • adoption by plan/role, top key actions
  1. Trial → Paid
  • trial started → checkout started → subscription started

Rules

  • Each dashboard has an owner and metric definitions.
  • Each chart answers a decision ("what will we do if this moves?").

Common mistakes

  • Too many charts, no decisions.
  • No segmentation.
  • Undefined metrics (counting something different than you think).

Example output

One "North Star" board + one "Activation" board for weekly review.

  • Dashboard Pack Implementation — A detailed guide with SQL queries, metric definitions, alerting strategies, and implementation checklists for North Star and Activation dashboards.
Previous
Experiment System
Next
Data Quality & Governance